Audemars Piguet 26331ST

Audemars Piguet

Ref. 26331ST

Watch n° 42 for number of VIPs spotted with this watch
Audemars Piguet n° 7 for number of VIPs spotted with this watch
Number of VIPs spotted with this watch: 19
Number of total spotted: 19
Preferred VIP category: rapper (5 VIPs)
List price: $32,000
Market price: $34,500

The Audemars Piguet 26331ST has built a remarkably diverse following among public figures. On the music side, rappers including Juice WRLD, Quavo, 50 Cent, Stormzy, Not3s, and Koraun Mayweather have all been spotted wearing this reference, while musicians Kygo and DJ Alesso represent the festival and electronic scene. Actors form another strong contingent — Will Smith, Adam Sandler (whose character in the Netflix film Uncut Gems wore the blue-dial Royal Oak Chronograph, blurring the line between on-screen and off-screen associations), Patrick Schwarzenegger, and Matthew Macfadyen have each been seen with the 26331ST on their wrist. The list rounds out with footballers Robert Lewandowski, Bruno Fernandes, and Erling Haaland, athlete Filippo Magnini, television presenter Alessandro Cattelan, writer and watch authority Giorgia Mondani, and Indian actor Yash. That spread — crossing rap, pop, film, sport, and media — tells you something meaningful: the 26331ST is not a niche collector's piece limited to one scene, but a reference that travels across industries and continents.

The Audemars Piguet 26331ST sits at the upper end of the Royal Oak Chronograph family, with retail pricing typically in the region of $30,000–$35,000 depending on market and configuration. Like most desirable Royal Oak references, authorised dealer availability has historically been tight, with waitlists common at established boutiques. On the secondary market, the reference has generally traded at or above retail, reflecting sustained demand rather than speculative flipping. The combination of a steel case, a recognised in-house calibre, and the enduring appeal of the Royal Oak design keeps resale values firm. Buyers who cannot access the piece through official channels regularly turn to grey market dealers, often paying a premium of 20–40% over the listed price.

The 26331ST is a steel Royal Oak Chronograph housing the AP calibre 2385, offered with a blue or grey tapisserie dial. Its visibility on the wrists of high-profile figures across multiple continents — from Haaland in European football to Quavo in Atlanta hip-hop — has kept it consistently in the public eye.