Model Antonela Roccuzzo spotted wearing a Rolex

Antonela Roccuzzo, one of the most photographed figures in global football culture thanks to her high-profile marriage to Lionel Messi, was recently spotted wearing a Rolex Day-Date 36 in 18-carat Everose gold, reference 128155RBR-0002 — a piece that sits at the very top of the Day-Date's already elevated pecking order.
The 128155RBR-0002 measures 36 mm in Rolex's proprietary Everose gold alloy, a rose-gold composition the brand developed in-house and patented to resist fading over time. The dial is a striking red-white two-tone design, and both the dial and the case have been set with a total of 817 factory diamonds. That last point matters: Rolex applies its gemstone setting in-house and subsequently re-submits the completed watch to the Swiss Official Chronometer Testing Institute (COSC) for Superlative Chronometer certification, guaranteeing accuracy to ±2 seconds per day, along with verified power reserve, water resistance to 100 metres, and reliable self-winding — performance standards that the gem-setting process itself can compromise if not executed with precision. The watch is presented on a red alligator strap, which echoes the dial's dominant color and gives the piece a coherent, intentional aesthetic.
Within the collector community, fully-set Day-Date references occupy a niche that is simultaneously mainstream and rarefied. The Day-Date 36 has been the "President's watch" since 1956 — the first wristwatch to display both the date and the full day of the week spelled out — and the addition of factory diamonds elevates it into a category where provenance and setting quality are scrutinised closely. Rolex's in-house setting credentials carry genuine weight; third-party diamond-set Rolexes, by contrast, void the Superlative Chronometer status entirely.
Roccuzzo's taste in jewellery watches is well-documented. As a model and a prominent fixture at Inter Miami and international football events, she regularly appears wearing pieces that blend high jewellery ambition with recognisable luxury branding — and the Day-Date 128155RBR-0002 fits that brief precisely.
At an official retail price in the region of $90,000 USD, the 128155RBR-0002 commands a significant premium over the base Day-Date 36 lineup. On the secondary market, fully-set Everose Day-Date references with desirable dial configurations have held their value firmly, with grey-market prices tracking close to or above retail depending on dial rarity and strap configuration.