Athlete Lindsey Vonn spotted wearing a Rolex

Lindsey Vonn, the American alpine ski racer who claimed four World Cup overall championships and remains one of only two female skiers ever to accomplish that feat, was spotted wearing a Rolex Day-Date II reference 218238 in 18k yellow gold, fitted with a factory-set ruby and diamond dial on the iconic President bracelet.
The Day-Date II was introduced by Rolex in 2008 as a larger-format evolution of the original Day-Date, itself launched in 1956 as the first wristwatch to display the day of the week spelled out in full. The ref. 218238 houses the caliber 3156, a self-winding movement with a paramagnetic blue Parachrom hairspring, 48-hour power reserve, and Rolex's own Paraflex shock absorbers — engineering substance beneath considerable aesthetic statement. The 41mm Oyster case, sized up from the classic 36mm, gave the model a more contemporary presence on the wrist without departing from the Day-Date's established design grammar.
What separates this particular example from a standard 218238 is the factory ruby and diamond dial. Rolex's in-house gem-setting atelier selects, grades, and sets every stone on these dials, a process that can involve dozens of individual rubies and diamonds. The result is a dial that qualifies under Rolex's strict internal standards — no aftermarket modification, full factory provenance. Among collectors, the distinction between a genuine Rolex-set stone dial and a dealer-modified one is significant both in terms of authenticity and resale value.
Vonn's taste in timepieces tracks with her competitive profile — she is not a figure known for understated choices. The Day-Date has long carried the informal designation of the "President's watch," worn by heads of state and high achievers across industries. On an athlete with Vonn's résumé, the symbolism lands without needing explanation.
In the current market, the Rolex Day-Date II reference 218238 with a factory precious stone dial commands a significant premium. Retail positioning sits at approximately $50,000 USD for this configuration, while grey-market demand for factory gem-set yellow gold Day-Date pieces keeps secondary prices closely aligned with or above list — a reflection of both Rolex's consistent demand curve and the scarcity of desirable dial variants.