Chef Burak Özdemir spotted wearing a Rolex

Burak Özdemir — better known across the globe as CZN Burak — was photographed at what appears to be an evening event in Turkey, a warm rose-gold glint visible on his wrist even against the bokeh of decorative lighting. The watch in question is a Rolex Day-Date 40 in 18k Everose gold with a factory diamond bezel and chocolate dial, almost certainly reference 228345RBR — one of the most opulent configurations in the current Rolex catalogue.

Introduced as part of the Day-Date 40 generation launched in 2015, the 228345RBR represents the definitive expression of Rolex's flagship complication watch. The 40mm Oystersteel-free case houses the in-house Calibre 3255, a movement Rolex regards as a benchmark: 70-hour power reserve, Chronergy escapement, and a Parachrom hairspring delivering roughly ten times the shock resistance of a conventional lever escapement. The day display at 12 o'clock and date at 3 are hallmarks of the Day-Date lineage dating to 1956 — the first wristwatch to display the full day of the week spelled out.

The dial on this reference uses factory-set baguette diamond hour markers flanking a central chocolate sunray ground, while the bezel carries 36 brilliant-cut diamonds totalling approximately 1.78 carats. Everose, Rolex's proprietary 18k rose gold alloy, resists fading more effectively than standard rose gold formulations — a practical consideration on a piece designed for daily wear at this price point. The five-link President bracelet, exclusive to the Day-Date since 1956, completes the specification.

Among collectors, the chocolate dial Day-Date 40 with diamond bezel occupies a specific niche: it reads as unambiguously bold, appealing to buyers who want the prestige of the Day-Date without any restraint. Grey-market premiums remain firm, reflecting sustained demand from Middle Eastern, South Asian, and East Asian buyers — precisely the audiences that follow Özdemir's content.

With an official retail price in the region of $75,000–$100,000 depending on configuration and market, and grey-market values tracking above list in most regions, the 228345RBR is a sound store of value. For Burak Özdemir, a chef whose personal brand is built on theatrical generosity and visual maximalism, it is a wholly coherent choice.