Ed Westwick was spotted on the set of a Rolls-Royce commercial campaign wearing an Audemars Piguet Royal Oak Offshore Chronograph in 18k rose gold, reference 26401RO — a sighting that feels almost too on-brand given the setting. Two icons of excess, one frame.
The Royal Oak Offshore 26401RO is built around a 44mm case and integrated bracelet crafted entirely in 18k pink gold, fitted with a brown "Méga Tapisserie" dial and matching brown ceramic bezel inserts. Power comes from the in-house calibre 3126/3840, a self-winding integrated column-wheel chronograph movement offering a 50-hour power reserve, visible through an exhibition caseback. Water resistance is rated to 100 metres. It is, by any measure, a full-dress sports chronograph — simultaneously too precious for the beach and too bold for the boardroom, which is precisely the point.
The Royal Oak Offshore lineage traces back to 1993, when Emmanuel Gueit designed what AP internally called the "son of the Royal Oak" — a 42mm steel bruiser that shocked purists who considered Gerald Genta's 1972 original already radical enough. The rose gold references arrived later as the collection matured into a status symbol embraced far beyond traditional watch circles. Reference 26401RO sits in the higher tier of Offshore executions, where precious metal meets sport architecture in a way few manufactures manage with equal conviction.
Among collectors, the 26401RO occupies a specific niche: it is aspirational enough to command attention but not a grail-level rarity. Rose gold Offshores move reliably on the secondary market, prized for their warmth against dark dials and the sheer physical presence of the 44mm case. Condition and box-and-papers status drive premiums sharply.
Westwick, who built his profile as the patrician villain Chuck Bass on Gossip Girl, has maintained a public image closely tied to tailored luxury. Appearing alongside a Rolls-Royce in a commercial while wearing a solid rose gold AP chronograph is consistent branding — deliberate or not. The 26401RO retailed at approximately £36,500 in the UK at time of issue; grey-market values have tracked above list given sustained demand for precious-metal Offshore references.
Ed Westwick wearing Cartier
Cartier Santos de Cartier Stainless Steel Automatic WSSA0018 – Ed Westwick
Ref. WSSA0018
List Price: $7,250
03/12/2022
Isco wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph 18k Rose Gold Black Mega Tapisserie Dial Ref. 26401RO.OO.A002CA.02
Ref. 26401RO
List Price: $45,000
29/04/2023
Ronaldinho wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore 44mm 18k Rose Gold Pavé Reference 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: unknown
28/04/2023
GMK wearing Audemars Piguet
Audemars Piguet Royal Oak Selfwinding Chronograph 44mm 18k Pink Gold & Black Ceramic – Reference 26401RO.OO.A002CA.02
Ref. 26401RO
List Price: unknown
28/04/2023
Alvaro Negredo wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: $30,000
30/11/2022
Tony Toutouni wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold Reference 26401RO
Ref. 26401RO
List Price: $36,500
30/11/2022
Reggie Bush Jr wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold Ceramic Reference 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: $30,000
30/11/2022
Lord Scott Disick wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold Reference 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: $30,000
30/11/2022
Tyrese wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold Reference 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: $30,000
30/11/2022
Stefan Savić wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: $30,000
30/11/2022
Floyd Mayweather wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Chronograph Rose Gold Reference 26401RO.OO.A002CA.01
Ref. 26401RO
List Price: $30,000
30/11/2022
Anthony Joshua wearing Audemars Piguet
Audemars Piguet Royal Oak Offshore Rose Gold Ref. 26401RO.OO.A002CA.01 – Anthony Joshua
Ref. 26401RO
List Price: $30,000
30/11/2022