Watch Paparazzi

Singer Ed Sheeran spotted wearing Casio

Ed Sheeran has never played by celebrity rulebooks, and his wrist tells the same story. The singer was recently spotted wearing a Casio G-Shock DW-6900NB-7DR — a white resin digital watch that retails for $120 — at a time when his contemporaries routinely strap six-figure timepieces to their wrists for public appearances. It is, characteristically, a very Sheeran move.

The DW-6900NB-7DR sits within Casio's long-running DW-6900 family, a lineage that dates to 1995 and remains one of the most recognisable silhouettes in the G-Shock catalogue. The 50mm white resin case houses a Japanese quartz module delivering a grey-black digital dial with triple-window display — the format that made the DW-6900 instantly iconic. Functionality is comprehensive for the price point: electro-luminescent backlight, flash alert, 1/100-second stopwatch, day and date display, and water resistance rated to 200 metres. Shock resistance, the founding principle of the entire G-Shock line born from engineer Kikuo Ibe's 1983 brief to build an indestructible watch, is of course standard.

The DW-6900 module has earned a collector following that operates largely independent of the mainstream luxury watch market. Customisers, streetwear communities, and military enthusiasts all claim it. The NB-7DR variant, with its stark white case contrasting against the monochrome dial, occupies a particularly clean aesthetic corner — functional enough for serious outdoor use, bold enough to read as intentional street style. That dual identity has kept demand for the reference steady without inflating grey-market premiums significantly above retail.

Ed Sheeran's relationship with unpretentious gear is well established. Across years of public appearances, tours, and television performances, he has consistently reached for watches that prioritise character over cost. Owning a catalogue of stadium-filling hits has not translated into a passion for precious metals or complicated movements — a stance that, paradoxically, makes each sighting genuinely interesting.

At $120 retail, the Casio G-Shock DW-6900NB-7DR represents extraordinary value by any horological measure. Grey-market prices remain close to retail, reflecting healthy but not frenzied demand. For collectors priced out of the broader G-Shock collaboration market, the standard DW-6900 range continues to offer everything that made the nameplate matter in the first place.