Watch Paparazzi

Business man Giovanni Rana spotted wearing Patek Philippe

Giovanni Rana, the entrepreneur and founder of Pastificio Rana, is known not only for revolutionizing the fresh pasta industry but also for his impeccable taste in luxury watches. One of his prized possessions is the Patek Philippe Perpetual calendar with applied Breguet numerals and a silvered dial. This watch belongs to the 5040 series which was released in 1992, and features a cushion-shaped case that has housed some of the most coveted watches by the Maison.

Despite being a grand complication watch with an undeniable prestige, the Patek Philippe Perpetual calendar 5040 can be found at prices lower than that of a simple Nautilus. This makes it an increasingly popular choice for collectors, especially those looking for rare vintage pieces. The model Ref.5040J has a market value of €35,000, which is a considerable investment. However, for those who appreciate the craftsmanship and timeless design of Patek Philippe, it is a small price to pay for such an exceptional timepiece.

Giovanni Rana, a successful entrepreneur who values tradition, quality, and attention to detail, is the perfect ambassador for Patek Philippe. His taste in luxury watches mirrors his approach to business, where he always strives for excellence and perfection. The Patek Philippe Perpetual calendar 5040 is a testament to the same values, and it is a perfect fit for anyone looking for a rare and prestigious watch that combines beauty, functionality, and heritage.