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Footballer Luis Figo spotted wearing Jacob & Co

At what appears to be a high-profile football industry event — likely connected to Figo's extensive post-playing ambassadorial calendar — the Portuguese legend was photographed giving a thumbs-up, his left wrist casually revealing one of Jacob & Co's most architecturally distinctive creations: the Epic X Chrono in 18K rose gold with black ceramic inserts, limited to just 50 pieces worldwide.

The Epic X Chrono measures 47mm and is built around a dramatically skeletonized case structure where the lugs and mid-section form an angular, almost exoskeletal framework. The black ceramic components contrast sharply against the warm rose gold, while the open-worked dial exposes the underlying movement architecture. The bi-compax layout places two subsidiary registers — running seconds and 30-minute chronograph counter — symmetrically at 9 and 3 o'clock, framed by rose gold chapter rings. A red central chronograph seconds hand adds a further visual accent. The exhibition caseback reveals Jacob & Co's in-house JCAM18 automatic movement, a column-wheel chronograph calibre with approximately 48 hours of power reserve.

From a collector's standpoint, the Epic X series represents Jacob & Co's most serious attempt at positioning itself as a manufacture-level player rather than purely a gem-setting atelier. The limited run of 50 pieces in this specific rose gold and black ceramic configuration gives the reference genuine scarcity credentials. It sits within a growing collector sub-category that prizes hyper-architectural case engineering — think Richard Mille adjacency without the carbon fibre price premium.

Luis Figo is no stranger to statement horology. The former Ballon d'Or winner and UEFA Champions League-winning midfielder has been photographed with multiple high-complication and luxury sport watches over the years, consistently gravitating toward bold, large-cased pieces that match his public profile as one of European football's most commercially active ambassadors.

At UK list pricing of approximately £21,000 (roughly $26,500 USD at time of release), the Epic X Chrono Limited sat at a relatively accessible entry point for a 50-piece rose gold and ceramic chronograph. On the secondary market, examples have traded modestly above retail given the limited production numbers, though liquidity remains thin precisely because of that scarcity.