Actor Dwayne The Rock Johnson spotted wearing a Panerai

Super Bowl Sunday at SoFi Stadium in Inglewood, California, delivered more than championship football. Actor, producer, and cultural force Dwayne 'The Rock' Johnson arrived pitchside in an all-black Project Rock ensemble, microphone in hand, and on his wrist sat a Panerai Submersible Goldtech 44mm — reference PAM01070 — one of the most metallurgically distinctive dive watches in current production.
The PAM01070 houses Panerai's in-house P.900 automatic calibre, a slim, seven-day power-reserve movement beating at 28,800 vph. The 44mm cushion case is crafted from Goldtech, Panerai's proprietary alloy that combines 18k gold with a carefully measured copper content to deepen the reddish warmth of the metal, while a platinum additive suppresses the oxidation that typically plagues copper-rich alloys over time. The result is a case that holds its saturated colour for the lifetime of the watch — a genuine engineering solution dressed as aesthetics. The unidirectional rotating bezel is executed in matte black ceramic (alumina), providing instrument-grade scratch resistance and a sharp tonal contrast against the Goldtech lugs. Water resistance is rated to 300 metres.
The dial is classically Submersible: matte black with applied luminous indices, a small-seconds subdial at nine o'clock, and a date window at three. The black caoutchouc rubber strap keeps the profile sporty and practical, anchoring what could read as a dress-sport hybrid firmly in tool-watch territory. Collectors note that the PAM01070 represents the Submersible line at its most refined — serious dive credentials wrapped in a precious-metal case that rewards close examination rather than broadcasting wealth from across the room.
For Johnson, the Panerai Submersible Goldtech is a recurring wrist choice that aligns with his established taste: oversized cases, robust tool-watch DNA, and premium materials worn without ceremony. His public appearances consistently feature watches that can survive a training session as credibly as a red carpet, and the PAM01070 fits that brief precisely.
At a retail price of approximately $35,000 USD, the Submersible Goldtech occupies the upper tier of Panerai's catalogue. On the secondary market, Goldtech references have shown resilience, trading at or near retail — a reflection of the limited production volumes Panerai maintains on precious-metal references and genuine collector appetite for the proprietary alloy.