Watch Paparazzi

Actor Daniel Craig spotted wearing Omega

Few watch collaborations carry the cultural weight of the Omega Seamaster's relationship with James Bond, a partnership stretching back to GoldenEye in 1995. For 'No Time To Die,' Omega pushed that heritage further by creating a dedicated 007 Edition that Craig reportedly had meaningful creative input on — resulting in a watch that feels less like a marketing exercise and more like a genuine tool watch dressed for the screen.

The Omega Seamaster Diver 300M 007 Edition (ref. 210.90.42.20.01.001) is built around a 42mm Grade 2 titanium case, significantly lighter than the steel Seamaster. The black ceramic dial features warm bronze/brown-toned indices and hands, paired with a black aluminum bezel insert graduated in the same brown tones — a nod to vintage 'tropical' dials. Water resistance sits at 300 meters, and the case back is engraved with the 007 logo. The mesh bracelet in titanium mirrors the iconic Milanese-style link pattern seen on early Seamasters. Power comes from Omega's Calibre 8806, a Co-Axial Master Chronometer movement certified to METAS standards, offering ±0/+5 seconds per day accuracy and resistance to magnetic fields exceeding 15,000 gauss.

From a collector standpoint, this reference occupies a unique niche: it is not a limited edition in the strict sense — Omega produced it as a regular catalogue piece — yet its direct Bond film association and titanium construction make it a natural grail for franchise enthusiasts. The tropical-style color palette gives it visual warmth that sets it apart from the standard 300M lineup, and the METAS-certified movement places it firmly in the serious tool-watch category.

Daniel Craig is not merely a brand ambassador collecting a check. He has worn Omega publicly off-set and reportedly collaborated on design details for this specific reference, lending authenticity to the partnership. Seeing the watch on his wrist in the No Time To Die promotional campaign imagery — tuxedo, steel gaze, cufflink adjustment — is precisely the context the watch was designed for.

At retail, the Seamaster Diver 300M 007 Edition lists around $9,200 USD. On the secondary market, demand from Bond collectors and the watch's titanium-and-bronze aesthetic have kept grey market prices firm, typically trading close to or slightly above retail — a healthy sign of sustained collector interest rather than speculative flipping.