Marco Tronchetti Provera, CEO and chairman of the Pirelli Group, was spotted wearing a white gold Rolex Cosmograph Daytona reference 116509 featuring the coveted 'Racing' dial configuration — a detail that immediately elevates this sighting beyond a routine executive watch appearance.
The Rolex Cosmograph Daytona ref. 116509 sits at the top tier of the modern Daytona family. Cased in 18k white gold measuring 40mm, the reference was introduced in the early 2000s as part of Rolex's broader transition of the Daytona line away from the Zenith El Primero-based movement. It houses the in-house Calibre 4130, a column-wheel chronograph movement with a vertical clutch, offering approximately 72 hours of power reserve and a beat rate of 28,800 vph. The movement is widely regarded as one of the most technically refined and reliable chronograph calibres in serial production.
The 'Racing' dial variant — featuring Arabic numerals at the quarter-hour positions and, critically, red lacquer on the chronograph hands and subsidiary seconds hand — was produced in limited numbers and has since been discontinued. The contrast between the silver dial, white gold case, and those red hands gives the watch an immediate visual identity that plain-index versions simply cannot match. Among Daytona collectors, the Racing dial configuration on a precious-metal ref. 116509 is considered a genuinely desirable combination, occupying a different stratum from the standard white gold execution.
Tronchetti Provera is one of Italy's most prominent industrialists, having steered Pirelli through restructurings and international partnerships across decades at the helm. His taste for understated, technically serious horology fits the profile: the Daytona ref. 116509 Racing dial is not a flashy novelty but a discontinued, substantive reference that rewards knowledge.
On the secondary market, the white gold Rolex Cosmograph Daytona ref. 116509 with Racing dial trades at a meaningful premium over its original retail price, reflecting both the discontinuation of the reference and the scarcity of the specific dial variant. Collectors seeking this combination must rely entirely on the grey market, auctions, or private sales — official Rolex boutiques can no longer supply it.
Marco Tronchetti Provera wearing Rolex
Rolex Sky-Dweller Stainless Steel and White Gold Blue Dial Ref. 326934 – Marco Tronchetti Provera
Ref. 326934
List Price: $14,200
02/12/2022
Marco Tronchetti Provera wearing Rolex
Rolex Milgauss Stainless Steel White Dial Ref. 116400 – Marco Tronchetti Provera
Ref. 116400
List Price: unknown
02/12/2022
Marco Tronchetti Provera wearing Rolex
Rolex Day-Date 40 White Gold Green Olive Dial Reference 228239
Ref. 228239
List Price: $37,300
02/12/2022
Marco Tronchetti Provera wearing Rolex
Stainless Steel Rolex Cosmograph Daytona Reference 116500 – Marco Tronchetti Provera
Ref. 116500
List Price: $13,900
02/12/2022
John Mayer wearing Rolex
Rolex Daytona in White Gold
Ref. 116509
List Price: unknown
07/06/2023
Rohit Sharma wearing Rolex
Rolex Daytona White Gold
Ref. 116509
List Price: $52,000
05/06/2023
Samuel Eto'o wearing Rolex
Rolex Cosmograph Daytona "Meteorite" 116509 in 18k white gold
Ref. 116509
List Price: $41,750
03/05/2023
Roger Federer wearing Rolex
Rolex Cosmograph Daytona 116509 "Racing" in 18k white gold with silver dial
Ref. 116509
List Price: $39,350
03/05/2023
Michael Buble wearing Rolex
Rolex Daytona Chronograph Black dial in 18K white gold
Ref. 116509
List Price: $37,700
03/05/2023
Karim Benzema wearing Rolex
Rolex Daytona 116509 18kt White Gold Tahitian Mother of Pearl Diamond Dial
Ref. 116509
List Price: $30,000
30/11/2022
Nasser Al-khelaifi wearing Rolex
18kt White Gold Rolex Cosmograph Daytona Blue Dial Reference 116509 – Nasser Al-Khelaifi Sighting
Ref. 116509
List Price: $28,850
30/11/2022
Didier Drogba wearing Rolex
Rolex Daytona 18kt White Gold Meteorite Dial Reference 116509 – Didier Drogba
Ref. 116509
List Price: $35,000
30/11/2022