Kendrick Lamar — watch collection

About Kendrick Lamar’s watch collection

Kendrick Lamar is one of the most decorated rappers in the history of American music. Born in Compton, California, he built his reputation through a series of critically acclaimed albums — good kid, m.A.A.d city, To Pimp a Butterfly, and DAMN. — before becoming the first non-classical, non-jazz artist to win the Pulitzer Prize for Music in 2018. His 2022 record Mr. Morale & The Big Steppers further cemented his standing as a generational voice in hip-hop. With multiple Grammy Awards and a Super Bowl halftime performance to his name, Lamar occupies a rare position in the culture: commercially dominant and critically serious in equal measure.

The Kendrick Lamar watch collection, based on what has been photographed publicly, leans toward considered, low-profile choices rather than flashy excess. At the 2025 Grammy Awards — a landmark night for him personally — he was spotted wearing a stainless steel Rolex Oyster Perpetual 41mm in reference 124300, fitted with the Turquoise Blue lacquered dial. Rolex introduced the 124300 in 2020 as part of a colour-forward update to the Oyster Perpetual line. The Turquoise Blue variant was discontinued relatively quickly, which has driven significant demand on the secondary market and made it one of the more sought-after Rolex references among collectors in recent years.

The choice of the 124300 in Turquoise Blue says something about where Lamar sits as a collector. It is not a complicated watch — no chronograph, no date, no precious metals — but it is a specific and deliberate pick. The reference appeals to people who follow the Rolex catalogue closely enough to know why a sports-coloured lacquer dial on a simple three-hand watch carries weight. For someone who has built a career on precision and intentionality, it is a fitting choice.