Entrepreneur Jacob Arabo spotted wearing a Jacob & Co.

Jacob Arabo, founder and creative director of Jacob & Co., made a bold statement at the 2026 Victoria's Secret Fashion Show by wearing the Caviar Tourbillon Yellow Sapphires—a watch that exemplifies his brand's marriage of high jewelry and mechanical watchmaking. The appearance marked a historic collaboration moment for the New York-based luxury manufacturer, as Victoria's Secret unveiled a $50 million Fantasy Bra adorned with over 4,400 diamonds and a 75.54-carat Fancy Vivid yellow diamond.

The Caviar Tourbillon Yellow Sapphires showcases Jacob & Co.'s signature invisible gem-setting technique across the entire 18K rose gold case. The dial employs a skeletonized design that exposes the mechanical heart: a flying tourbillon escapement that rotates visibly at the center of the watch face. The movement architecture prioritizes visual drama—the tourbillon cage dominates the dial composition, suspended above a transparent caseback that reveals the movement's lower plates and finishing. The blue steel hands and chapter ring contrast sharply against the open dial structure, ensuring legibility despite the skeletal design.

What distinguishes the Caviar Tourbillon within Jacob & Co.'s collection is the density and precision of the yellow sapphire setting. Each stone is hand-selected for color consistency and cut; the invisible setting technique eliminates visible prongs or bezels, creating an uninterrupted surface of gemstones. This approach demands extraordinary craftsmanship—every stone is individually seated in recessed grooves, requiring multiple hours of labor per watch. The result is a case that catches and reflects light with the intensity of a high-jewelry piece rather than a traditional sports watch.

Arabo's choice to wear the Caviar Tourbillon at this event reinforces Jacob & Co.'s positioning as a bridge between haute joaillerie and haute horlogerie. The brand, founded in 1986, has built its reputation on bespoke mechanical movements housed in gem-encrusted cases that appeal to collectors who prioritize artisanal execution and visual spectacle over traditional watchmaking lineage. The tourbillon complication—developed to compensate for positional errors in mechanical timekeeping—serves here as both a functional mechanism and a focal aesthetic element.

At $814,000 retail, the Caviar Tourbillon Yellow Sapphires ranks among the most expensive watches produced annually. Secondary market pricing remains limited due to the bespoke nature of Jacob & Co. commissions; most examples are custom orders without published waiting lists. The watch's value derives primarily from the gold weight, sapphire carat and quality, and the hand-assembly labor rather than brand resale momentum, making it a collector's piece rooted in material worth and artisanal prestige.