Travis Scott was recently photographed wearing the Rolex Pearlmaster 39 in 18KT yellow gold, reference 86348SAJOR — one of the most elaborately finished watches in the current Rolex catalogue. The sighting reinforces Scott's reputation as a serious watch collector operating well beyond the usual celebrity entry points of steel sports models.
The Pearlmaster 39 Ref. 86348SAJOR is built around a 39mm 18KT yellow gold Oyster case, entirely set with brilliant-cut diamonds on the bezel, lugs, and crown guards. The SAJOR suffix designates a specific combination of colored stone and diamond configuration on the dial — characteristic of the Pearlmaster's jewellery-house approach to dial design. Power comes from the Calibre 3235, Rolex's third-generation in-house movement featuring a Chronergy escapement, 70-hour power reserve, and a bidirectional Perpetual rotor. The Jubilee bracelet in 18KT yellow gold echoes the model's original 1992 launch, when it debuted as the brand's first purpose-built gem-set collection for the Cellini-adjacent tier.
Among collectors, the Pearlmaster occupies an interesting position. It rarely commands the grey-market premiums of the Daytona or Nautilus, but that relative accessibility obscures its genuine complexity — every stone is set by hand at Rolex's in-house atelier, and the gem-setting quality rivals independent jewellers at significantly higher price points. The 86348SAJOR in particular, with its all-gold configuration and coloured stone dial, sits at the upper end of the Pearlmaster range and sees steady demand from buyers who prioritize craftsmanship over hype.
Travis Scott has built one of hip-hop's most credible watch wardrobes, spanning custom AP Royal Oak pieces to rare Patek Philippe references. His choice of the Pearlmaster 39 signals a deliberate move toward Rolex's quieter, more jewellery-oriented tier — a category less trafficked by his contemporaries and arguably more sophisticated for it.
At a UK list price of £60,500, the 86348SAJOR converts to approximately $76,000–$78,000 USD at prevailing retail equivalents. Grey market pricing tracks relatively close to list on heavily gem-set gold Rolexes, as the speculative flipping culture that inflates steel sport models has little foothold here. For buyers wanting Rolex's finest in-house movement dressed in its most extravagant clothing, this reference represents a coherent, if costly, proposition.
Travis Scott wearing Audemars Piguet
Audemars Piguet Royal Oak Double Balance Wheel Openworked 15412BC in white gold, set with 32 baguette-cut diamonds on bezel
Ref. 15412BC
List Price: $124,500
22/05/2023
Travis Scott wearing Audemars Piguet
Audemars Piguet Skeleton Dial Royal Oak 28ct with factory diamond
Ref. unknown
List Price: unknown
30/04/2023
Travis Scott wearing Audemars Piguet
Diamond set two-tone 41mm Audemars Piguet Royal Oak
Ref. unknown
List Price: unknown
30/04/2023
Travis Scott wearing Rolex
40mm diamond set Rolex Day-Date II president in 18K yellow gold
Ref. unknown
List Price: unknown
30/04/2023
Travis Scott wearing Audemars Piguet
Audemars Piguet Royal Oak Tourbillon Diamond Stainless Steel Reference 5402A – Travis Scott
Ref. 5402A
List Price: $60,000
04/12/2022
Travis Scott wearing Cartier
Cartier Ballon Bleu de Cartier Stainless Steel 42mm – Reference W6920055
Ref. W6920055
List Price: $10,000
30/11/2022
Travis Scott wearing Audemars Piguet
Audemars Piguet Royal Oak Perpetual Calendar All Black Ceramic Openworked Reference 26585CE
Ref. 26585CE
List Price: $110,000
30/11/2022
Travis Scott wearing Patek Philippe
Patek Philippe World Time 18K White Gold Reference 5131G-001 Spotted on Travis Scott
Ref. 5131G
List Price: $45,940
30/11/2022
Travis Scott wearing Audemars Piguet
Audemars Piguet Royal Oak Open-Worked 18K White Gold Frosted Rainbow Baguette Sapphire Bezel – Reference 15468BC
Ref. 15468BC
List Price: $80,000
30/11/2022
Travis Scott wearing Audemars Piguet
Audemars Piguet Royal Oak Openworked Frosted 18kt White Gold – Reference 15407BC
Ref. 15407BC
List Price: $73,100
30/11/2022
Travis Scott wearing Patek Philippe
18K Yellow Gold Patek Philippe Calatrava Reference 5119J – Travis Scott Sighting
Ref. 5119J
List Price: $15,110
30/11/2022
Travis Scott wearing Richard Mille
Richard Mille RM 11-01 'Asia Edition' Flyback Chronograph GMT – Limited to 50 Pieces | Travis Scott
Ref. RM11
List Price: $120,000
30/11/2022