Footballer Paul Pogba spotted wearing a Richard Mille

Paul Pogba celebrated France's Nations League triumph wearing one of the rarest pieces in the Richard Mille catalogue: the RM 030 'White Rush,' a white ceramic limited edition restricted to just 50 examples worldwide. The sighting is consistent with Pogba's long-established reputation as one of football's most serious watch collectors, a man who treats the wrist as a second trophy cabinet.
The Richard Mille RM 030 was introduced as the manufacture's first automatic wristwatch to feature a declutchable rotor — a skeletonised peripheral winding system that can be disengaged entirely, effectively converting the watch to manual-wind and removing rotational stress from the gear train during extreme physical activity. The base movement, Calibre CRMA1, beats at 28,800 vph, offers approximately 55 hours of power reserve, and is housed in a tonneau-shaped case measuring 47.77 x 39.94 mm. Disengaging the rotor is achieved via a pusher at 9 o'clock — a practical engineering solution dressed in Richard Mille's signature race-technical aesthetic.
The 'White Rush' variant elevates that architecture considerably. White ceramic (zirconium oxide) is notoriously difficult to machine at this scale — it is harder than steel, requires diamond tooling, and demands separate production protocols from Richard Mille's more common titanium and carbon TPT cases. The result is a case with exceptional scratch resistance and a luminous, almost clinical finish that reads very differently from the brand's darker sport references. Fifty pieces were made. That number alone guarantees collector attention.
Pogba has worn Richard Mille publicly since at least 2016, and has been associated with several RM references over the years. His affinity for the brand goes beyond endorsement optics — he has been photographed in pieces across multiple RM families, suggesting genuine engagement with the catalogue. Wearing the 'White Rush' at a moment of national sporting triumph is precisely the kind of image that cements a watch's cultural biography.
On the market, the RM 030 'White Rush' commands a significant premium over its already substantial list price of $140,000. Current grey-market valuations sit near $220,000, reflecting both the 50-piece ceiling and sustained demand for white ceramic Richard Mille references, which remain among the most liquid ultra-luxury sports watches in secondary trading.