Singer Lenny Kravitz spotted wearing a Jaeger LeCoultre

Lenny Kravitz made his debut as Jaeger-LeCoultre's newest brand ambassador wearing what is arguably the most technically demanding piece the Manufacture currently produces: the Reverso Tribute Duoface Tourbillon in 18-carat pink gold, reference Q392242J. The choice is deliberate — few watches marry artisanal hand-decoration with haute horlogerie complication at this level, and the Reverso's art-deco lineage maps neatly onto Kravitz's well-documented aesthetic sensibility.

The Reverso Tribute Duoface Tourbillon houses Jaeger-LeCoultre Calibre 174, a hand-wound movement beating at 21,600 vph with a 45-hour power reserve. The signature complication is a flying tourbillon positioned at six o'clock on the front dial — 'flying' because the cage is fixed to the main plate from one side only, with no upper bridge to obscure the view. That single-sided mounting demands exceptional engineering precision to keep the rotating cage in dynamic equilibrium, which is why the construction remained a rarity for decades after Alfred Helwig first demonstrated it in Glashütte in 1920 — nearly 120 years after Abraham-Louis Breguet patented the original tourbillon in 1801. The movement is visible through both sides of the swivelling case: the front displays local time with the tourbillon; the rear dial, in contrasting dark slate, shows a second time zone with a dedicated day/night indicator.

The case itself is a 50 mm × 30 mm pink gold rectangle that follows the original 1931 Reverso proportions. The dial surfaces are hand-decorated with guilloché work executed at the Manufacture's Le Sentier workshops — a process that absorbs dozens of hours per piece and is one of the key arguments for the watch's position at the summit of JLC's Reverso hierarchy.

For collectors, the Q392242J sits at the intersection of two highly desirable narratives: the enduring prestige of the Reverso name and the growing serious-collector appetite for in-house flying tourbillons in precious metal. JLC tourbillon references in pink gold have shown consistent secondary-market resilience, rarely trading below list and often commanding premiums on unworn examples.

Kravitz's appointment as ambassador adds cultural weight to a model already short on availability. Expect heightened enquiry at authorised dealers and tightening grey-market supply in the near term.