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mixed martial artist Conor McGregor spotted wearing a Chopard 171933-1001

Mixed martial artist Conor McGregor spotted wearing Chopard

27/04/2023

Description: Chopard L.U.C Tourbillon 18-Carat White Gold Full Diamond Baguette Set Ref. 171933-1001 – Conor McGregor
Brand: Chopard
List Price: unknown
Market Price (estimated): unknown
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Conor McGregor was recently spotted wearing the Chopard L.U.C Tourbillon ref. 171933-1001, a 43mm high-jewellery complication that represents the Geneva manufacture at its most unapologetically extravagant. The sighting places one of sport's most recognisable personalities alongside one of independent watchmaking's more technically ambitious dress watches.

At the heart of the Chopard L.U.C Tourbillon ref. 171933-1001 is calibre L.U.C 01.07-L, a hand-wound movement manufactured entirely in-house at Chopard's Fleurier workshops. The movement achieves its nine-day, 216-hour power reserve through a twin-barrel architecture, with the mainspring energy transmitted via a remontoir d'égalité that feeds the flying tourbillon at a consistent rate. The tourbillon cage completes one rotation per minute and is visible through an open aperture on the dial side. Accuracy at this level of finishing earned the calibre COSC chronometer certification — a credential that matters when the movement is encased in this much diamonds and risks being dismissed as pure jewellery.

The ref. 171933-1001 is constructed from 18-carat white gold across the entire 43mm case, with baguette-cut diamonds set flush across both the case surfaces and the dial. Baguette setting is considerably more labour-intensive than brilliant-cut pavé work: each rectangular stone must be individually fitted and secured by hand, demanding precise calibration of depth and alignment. The result is a continuous geometric field of white light that intentionally subordinates the dial architecture to the stone surface.

Among collectors, the L.U.C Tourbillon occupies a specific niche — appreciated by those who follow Chopard's Fleurier manufacture credentials rather than its mainstream commercial lines. The movement lineage traces back to the founding of L.U.C in 1996 by Karl-Friedrich Scheufele, and the calibres produced there have consistently attracted serious horological attention. The fully jewelled ref. 171933-1001 variant, however, targets a buyer for whom technical provenance and jewellery impact are equally weighted.

McGregor has built a post-fighting public identity around luxury consumption — whiskey, fashion, and conspicuous horology among them. The Chopard L.U.C Tourbillon ref. 171933-1001 retails at a level that places it firmly in the ultra-high-net-worth tier, and on the grey market, demand for fully set complications from credible manufactures has remained firm. This is a watch that performs technically and commercially — and on McGregor's wrist, visually.