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Mixed martial artist Conor McGregor spotted wearing Rolex

Conor McGregor was recently spotted wearing the Rolex Day-Date 40 reference 22834RBR, a full yellow gold configuration that sits at the very top of the Geneva manufacturer's dress watch hierarchy. The sighting underscores McGregor's well-documented affinity for high-complications and precious-metal timepieces, and this particular reference is one of the most visually assertive pieces in the current Day-Date catalogue.

The Rolex Day-Date 40 ref. 22834RBR is constructed entirely in 18-carat yellow gold, from its 40mm Oyster case to the iconic President bracelet — a three-piece link design introduced in 1956 and still exclusive to the Day-Date family. The bezel is factory-set with brilliant-cut diamonds by Rolex's in-house gem-setting atelier, a detail that distinguishes it from aftermarket diamond work and preserves both warranty and resale integrity. The dial is finished in green Stella lacquer, a vivid enamel-adjacent colorway that Rolex reintroduced to the Day-Date lineup in recent years, pairing Roman numeral hour markers in yellow gold for a cohesive, unambiguous statement of luxury.

The Day-Date's collector credentials are unimpeachable. Introduced in 1956 as the first wristwatch to display both the date and the full day of the week spelled out, it has been worn by presidents, heads of state, and cultural icons across seven decades. The 40mm iteration, launched in 2015 to supersede the long-running 36mm references, houses the calibre 3255 — Rolex's high-precision in-house movement featuring a Chronergy escapement, 70-hour power reserve, and COSC-plus accuracy standards.

McGregor's relationship with luxury watchmaking is well established. The former UFC dual-weight champion has been photographed wearing everything from Richard Mille tourbillons to Patek Philippe complications, but his returns to Rolex — and the Day-Date specifically — signal a collector who understands the marque's enduring cultural weight.

On the market, the Rolex Day-Date 40 ref. 22834RBR carries a significant retail price reflecting its full gold construction and factory diamond bezel. Grey-market premiums on diamond-set Day-Date 40 references remain elevated, driven by consistent global demand and constrained authorized dealer supply. For McGregor, a piece at this level is both personal statement and sound asset.