Helen Lasichanh — watch collection

About Helen Lasichanh’s watch collection

Helen Lasichanh is an American model, fashion designer, and entrepreneur who has built a distinct creative identity well beyond her high-profile marriage to musician and producer Pharrell Williams. Born and raised in Miami, she studied fashion design and has developed a reputation for a bold, unconventional aesthetic that draws on streetwear, haute couture, and avant-garde art. Her label and personal style have earned her coverage in major fashion publications, and she is regularly photographed at runway shows, red carpets, and cultural events around the world. As an entrepreneur, she operates at the intersection of fashion and creative direction, collaborating with designers and brands that share her appetite for the experimental.

The Helen Lasichanh watch collection, as far as we have documented, centres firmly on Richard Mille — a brand whose engineering-forward, sculptural approach to watchmaking aligns naturally with her design sensibilities. The standout piece we have on record is the Richard Mille RM37-01 "Kiwi," part of the brand's "Bon Bon" collection launched in 2019 and since discontinued. The watch features a tonneau-shaped case in Carbon TPT measuring 47.52mm x 14.47mm and an openworked dial, combining technical construction with a vivid colour identity. Production was capped at just 30 pieces worldwide, making it one of the more difficult Richard Mille references to acquire.

The choice of the RM37-01 "Kiwi" says something concrete about her approach to collecting. This is not a watch someone picks up from a boutique display — it requires knowledge of the brand's limited drops and access to the right channels. For a designer and entrepreneur who trades in rarity and visual impact, a 30-piece Carbon TPT Richard Mille fits the brief precisely. We will continue tracking her wrist as more public appearances surface.