Jag Chima — watch collection

About Jag Chima’s watch collection

Jag Chima is a British entrepreneur, philanthropist, and the founder of Physique Global, a fitness and lifestyle brand that has built a substantial following across the UK and internationally. Known for his work bridging the worlds of health, business, and community, Chima has established himself as a recognisable figure in entrepreneurial circles, regularly appearing at industry events and on social media where his personal brand commands significant reach. His philanthropic efforts run alongside his commercial ventures, giving him a public profile that extends well beyond the fitness industry.

The Jag Chima watch collection, while still growing in the sightings we have logged, points firmly toward considered luxury rather than volume. He has been spotted wearing a Rolex Day-Date 40 in 18k Everose gold, reference M228235-0025 — the 60th Anniversary Edition released by Rolex to commemorate six decades of its flagship presidential complication. The Day-Date, introduced in 1956 as the first wristwatch to display the day of the week spelled out in full alongside the date, has only ever been produced in precious metals. That deliberate restriction has kept it in a category above even the most recognised Rolex sport references, and the Everose gold variant sits at the higher end of the modern Day-Date lineup.

Choosing the 60th Anniversary Day-Date rather than one of the more widely circulated Rolex references says something specific. It is not a watch bought for visibility alone — the reference is one for collectors who understand the internal hierarchy of the Rolex catalogue. For an entrepreneur whose public image is built around discipline and long-term thinking, a watch rooted in six decades of uninterrupted production history is a coherent choice.