Silvio Berlusconi — watch collection

About Silvio Berlusconi’s watch collection

Silvio Berlusconi is an Italian entrepreneur and media magnate who built a significant business empire across television, publishing, and sports. He acquired AC Milan football club in February 1986, establishing himself as a major figure in Italian business and entertainment. Berlusconi's rise in prominence during the 1980s coincided with his emergence on the international stage as a high-profile businessman and sports entrepreneur.

The Silvio Berlusconi watch collection reflects a preference for perpetual calendar complications in precious metals, with yellow gold being a consistent choice across his timepieces. In October 1986, Berlusconi was photographed wearing a Gérald Genta Perpetual Calendar ref. G.2132.4 in 18k yellow gold with cream dial and black leather strap at an AC Milan versus Juventus match, an occasion that symbolised the convergence of new and old money in Italian business circles.

Beyond the Gérald Genta, Berlusconi has been spotted wearing an Audemars Piguet Perpetual Calendar in yellow gold and a Patek Philippe Calatrava ref. 5115J in yellow gold. His selection of complicated dress watches—particularly multiple perpetual calendars—indicates a focus on horological sophistication rather than sports watches or tool watches. The Silvio Berlusconi watch collection emphasises precision engineering and classical design, with yellow gold serving as the consistent material choice across his documented wearings.