Rapper Kriss spotted wearing a Tag Heuer

Rapper Kriss, one half of the Swedish hip-hop duo Erik & Kriss, has been spotted on multiple occasions wearing a Tag Heuer Formula 1 Indy 500 Chronograph — a watch he appears to have made a long-term companion rather than a fleeting celebrity accessory. The sighting shows him wearing it casually with a flannel shirt, which speaks to the watch's versatility as an everyday sports chronograph rather than a red-carpet showpiece.
The Tag Heuer Formula 1 Indy 500, reference CAH101B.BA0854, is a 44mm stainless steel chronograph powered by the calibre 16 automatic movement — a Valjoux 7750-based engine delivering 28,800 vph and approximately 42 hours of power reserve. The dial is one of its most distinctive features: a dark anthracite finish with a carbon-fibre-inspired pattern, contrasting white sub-dials, red chronograph seconds hand, and a digital date window at 12 o'clock. The unidirectional rotating bezel carries red Indy 500 branding, tying the watch directly to motorsport heritage. Water resistance stands at 200 metres.
TAG Heuer's association with the Indianapolis 500 stretches back decades, with the brand serving as official timekeeper for the event. The Formula 1 Indy 500 models pay direct tribute to that relationship, giving collectors and fans a tangible connection to open-wheel racing history at a price point that doesn't require supercar money. The 44mm case size and bold dial aesthetics put it firmly in the sporty-casual camp, appealing to a younger demographic than TAG Heuer's Carrera or Monaco lines.
Kriss's long-term loyalty to this particular reference is notable. In an era of celebrity watch wardrobes that chase Rolex Daytonas and Patek Philippe Nautiluses, sticking with a mid-range TAG Heuer suggests genuine personal attachment over status signalling — a refreshingly honest relationship between wearer and watch.
On the secondary market, the Formula 1 Indy 500 CAH101B trades at modest premiums or slight discounts to retail depending on condition and box/papers, making it one of the more accessible entry points into Swiss automatic chronograph ownership. Retail was approximately $1,700 USD, and grey-market examples typically hover close to that figure.