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singerSpotted November 2022

Singer Usher spotted wearing a Cartier

singer Usher spotted wearing a Cartier W69012Z4
Who & what: Cartier Ballon Bleu de Cartier 42mm Steel – Reference W69012Z4

Usher, one of the best-selling music artists of all time with a career spanning three decades, was recently spotted on the wrist with a Cartier Ballon Bleu de Cartier 42mm in stainless steel, reference W69012Z4 — a watch that quietly says everything without raising its voice.

Introduced in 2007 and designed by Carole Forestier-Kasapi, the Ballon Bleu de Cartier was an immediate commercial and critical success. The signature feature is the hemispherical cabochon blue sapphire that envelops the winding crown at 3 o'clock, protecting it while serving as an unmistakable visual anchor. Reference W69012Z4 pairs this design with a 42mm stainless steel case, a silver-toned guilloché dial, and Roman numerals — hallmarks of Cartier's classicist DNA. Power comes from the Caliber 049, Cartier's in-house automatic movement beating at 28,800 vph with a 38-hour power reserve, housed behind a sapphire exhibition caseback.

From a collector's perspective, the Ballon Bleu in steel occupies a sensible middle ground. It is neither a pure dress watch nor a sport watch, which is precisely its appeal. The 42mm reference W69012Z4 has maintained consistent demand since its introduction, benefiting from Cartier's strong brand equity and the model's crossover appeal across fashion, music, and finance circles. It does not spike dramatically on the grey market, but it holds its value with notable stability — a quality seasoned buyers appreciate.

Usher's watch sensibility has leaned toward refined, wearable luxury rather than horological theatrics. The Ballon Bleu de Cartier W69012Z4 fits that profile precisely — it reads as a confident, polished choice from someone who understands that restraint is its own statement. For an artist whose aesthetic has always balanced street credibility with red-carpet elegance, this Cartier sits in exactly the right lane.

At retail, the Cartier Ballon Bleu de Cartier 42mm steel reference W69012Z4 is priced at approximately £5,250 in the UK market. On the secondary market, demand remains firm, with grey-market prices trading close to or slightly above retail, reflecting healthy sustained interest in Cartier's most recognizable modern silhouette.

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