Alec Monopoly, the anonymous street artist turned global luxury-lifestyle fixture, took to Snapchat to unveil his latest horological acquisition: a Richard Mille RM35-01, shot casually on the wrist in the unfiltered, immediate way the platform encourages. The sighting is a natural fit — Monopoly's art is loud, layered, and technically deliberate, qualities that mirror Richard Mille's own design philosophy almost point for point.
The Richard Mille RM35-01 was born directly from the brand's long-running partnership with tennis champion Rafael Nadal. Richard Mille engineers set out to create a watch robust enough to survive a Grand Slam match strapped to a professional athlete's wrist, and the RM35-01 was their answer. The case is constructed from Carbon TPT — NTPT's proprietary material produced by stacking hundreds of carbon fiber plies at 45-degree alternating angles, then infusing them with resin under heat and pressure. The resulting composite produces that immediately recognizable irregular marbled surface while keeping case weight to a minimum. Power comes from the in-house Caliber RMAL1, a manual-winding movement with a variable-geometry rotor system and a baseplate produced in the same Carbon TPT material. Functions are time-only with hours, minutes, and seconds — radical restraint by Richard Mille standards.
Among collectors, the RM35-01 occupies a specific and respected position in the Richard Mille catalogue. It is not the most complication-heavy reference the brand produces, but that simplicity is precisely the point. The movement architecture, case engineering, and material execution demand attention on their own terms. The Caliber RMAL1's free-sprung balance and fast-beat regulation give it genuine technical credibility beyond the case aesthetics. Production numbers remain tightly controlled, keeping secondary market demand consistent.
Alec Monopoly has cultivated a public image built around wealth iconography — dollar bills, Monopoly boards, champagne — so a Richard Mille sitting on the wrist is less a surprise than a logical extension of his personal branding. His audience skews young, affluent, and deeply attuned to luxury signals, and the RM35-01 registers loudly in that register.
On the current market, the Richard Mille RM35-01 commands significant premiums over its already substantial retail price. Grey-market transactions routinely exceed list, reflecting both constrained supply and the Nadal association that gives the reference a clear narrative hook for new buyers.
Alec Monopoly wearing Rolex
Rolex Day-Date II 218238 18k Yellow Gold Black Wave Dial
Ref. 218238
List Price: $37,550
03/05/2023
Alec Monopoly wearing Richard Mille
Richard Mille RM 11-03 Automatic Flyback Chronograph 18K Rose Gold – Alec Monopoly
Ref. RM11-03
List Price: $160,000
03/05/2023
Alec Monopoly wearing Jacob & Co
Jacob & Co Caviar Flying Tourbillon – 18K White Gold, Invisible-Set Baguette Diamonds, Limited Edition 18 Pieces
Ref. unknown
List Price: $910,000
14/04/2023
Alec Monopoly wearing Rolex
Rolex Everose Gold Skydweller
Ref. 326935
List Price: $33,000
30/11/2022
Alec Monopoly wearing Tag Heuer
TAG Heuer Monaco V4 Carbon Tourbillon Limited Edition – Alec Monopoly Spotted Wearing One of 45 Pieces
Ref. unknown
List Price: $36,000
30/11/2022
Alec Monopoly wearing Tag Heuer
Tag Heuer Carrera 18K Rose Gold Chronograph Alec Monopoly Edition – Reference CAR2A5B.FT6044
Alec Monopoly wearing Patek Philippe
Patek Philippe Nautilus Chronograph 18kt Rose Gold Reference 5980/1R-001
Ref. 5980R
List Price: $60,000
30/11/2022
Alec Monopoly wearing Rolex
Rolex Submariner Date 18kt Yellow Gold Blue Dial Reference 16618 – Alec Monopoly Sighting
Ref. unknown
List Price: $20,000
30/11/2022
Alec Monopoly wearing Jacob & Co
Jacob & Co Astronomia Tourbillon 'Alec Monopoly' Edition 18K Rose Gold – Limited to 9 Pieces
Ref. unknown
List Price: $430,000
30/11/2022
Alec Monopoly wearing Patek Philippe
Patek Philippe Nautilus 5711/1R-001 Rose Gold – Alec Monopoly Spotted Wearing Iconic Sports Luxury Watch
Ref. 5711/1R
List Price: $35,000
30/11/2022
Jr NTR wearing Richard Mille
Richard Mille RM35-01 RAFA
Ref. RM35-01
List Price: $130,000
05/06/2023
Benjamin Mendy wearing Richard Mille
44.5mm Richard Mille RM 035-01 Carbon TPT Skeletonized Tourbillon – Benjamin Mendy
Ref. RM35-01
List Price: unknown
29/04/2023