Mixed martial artist Conor McGregor spotted wearing a Rolex

Conor McGregor, the former dual-weight UFC world champion turned entrepreneur and cultural phenomenon, was recently spotted on the wrist with a Rolex Day-Date 40 in 18K Everose gold, reference 228235, dressed with a green olive dial. It is a configuration that demands attention without resorting to diamonds — a relatively restrained flex by McGregor's considerable standards.

The Day-Date 40 ref. 228235 represents the current generation of Rolex's flagship dress watch, introduced in 2015 to replace the long-running 118235. The 40mm Everose gold case is paired here with a matching President bracelet, the three-piece link design that has been synonymous with the Day-Date since its 1956 debut. Beneath the case sits the Calibre 3255, Rolex's proprietary movement featuring a silicon Chronergy escapement, a paramagnetic blue Parachrom hairspring, and a 70-hour power reserve — a significant leap over the predecessor Calibre 3155. It is certified as a Superlative Chronometer to ±2 seconds per day.

The green olive dial is one of the more sought-after configurations in the 228235 family. Its deep, graduated tone plays particularly well against Everose gold, which carries a warmer, slightly more copper-inflected hue than standard rose gold thanks to Rolex's proprietary alloy formula, designed to resist fading over decades of wear. The Day-Date has historically been the watch of presidents, heads of state, and cultural heavyweights — Rolex has leaned into that positioning for nearly seven decades, and McGregor's ownership fits neatly into that lineage of status signalling.

McGregor has long been one of combat sport's most visible watch collectors, with a collection that spans Patek Philippe, Richard Mille, and multiple Rolex references. His personal brand — built around theatricality, luxury, and calculated bravado — makes the Day-Date a logical anchor piece: authoritative, immediately legible, and impeccably credentialed.

At UK list price of approximately £31,450, the Rolex Day-Date 40 ref. 228235 in Everose gold is already a significant investment at retail. On the secondary market, strong collector demand for green-dialled precious metal Day-Dates has pushed grey-market premiums meaningfully above list, reflecting both the model's desirability and Rolex's tightly controlled supply.