Television presenter Arthur spotted wearing a Rolex

On the set of the French television program L'Hebdo Show, host Arthur was spotted on the wrist with what appears to be a vintage Rolex Cosmograph Daytona 'Big Red' — one of the most sought-after references in the entire Rolex catalogue. The sighting, captured in a production still, reveals a steel chronograph with a classic panda configuration: silver main dial contrasted by three jet-black subsidiary registers at 3, 6, and 9 o'clock, with applied baton hour markers and a tachymeter bezel.

The Rolex Cosmograph Daytona ref. 6263 was produced from approximately 1971 through the early 1980s and represents the apex of Rolex's manually-wound chronograph era. It houses the Valjoux 727 calibre, a robust and reliable hand-wound movement that powered the Daytona family before the transition to automatic movements with the ref. 16520 in 1988. The reference 6263 featured a pump-style push-piece configuration and a screw-down case back, distinguishing it from its sibling ref. 6265 which wore a metal bezel. The 'Big Red' designation refers to the oversized red 'DAYTONA' text on the dial — a feature collectors recognize instantly and pay significant premiums to acquire.

In collector circles, a genuine Big Red Daytona in clean, unpolished condition with an original bracelet and matching case numbers is considered a trophy acquisition. Provenance, dial condition, and bracelet integrity are paramount. Examples with original exotic dials — such as Paul Newman variants — have fetched seven figures at auction, but even a clean standard panda dial 6263 commands extraordinary prices in today's market.

Arthur, born Arthur Essebag, is one of France's most recognizable television presenters, known for his long-running programs on TF1. His affinity for this vintage Rolex Cosmograph Daytona Big Red signals a collector's sensibility rather than a trend-driven purchase — this is a watch you seek out deliberately.

On the grey market, a ref. 6263 Big Red in solid condition typically trades between $60,000 and $120,000 USD depending on dial, bracelet, and documentation. There was no official retail price for this reference as it is no longer in production.