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athleteSpotted July 2026

Athlete Usain Bolt spotted wearing a Hublot

athlete Usain Bolt spotted wearing a Hublot 401.CX.0123.VR
Who & what: Hublot Big Bang Unico 'Usain Bolt' Limited Edition 44mm Black Ceramic Chronograph Ref. 401.CX.0123.VR

Sprint legend Usain Bolt was recently spotted at Wimbledon's Centre Court wearing the Hublot Big Bang Unico 'Usain Bolt,' a limited-edition chronograph created in direct collaboration with the fastest man in history. The 44mm black ceramic timepiece, paired with a camouflage-pattern rubber strap, exemplifies Hublot's commitment to bespoke athlete partnerships and technical innovation.

The Big Bang Unico 'Usain Bolt' is powered by Hublot's proprietary HUB1280 Unico flyback chronograph movement—a in-house calibre engineered for precision split-timing and rapid chronograph reset. The case combines black ceramic with integrated carbon-fibre components, reducing weight while maximising durability and scratch resistance. The skeletonised dial showcases the movement's architecture beneath a sapphire crystal, while applied indices and chronograph subdials maintain legibility. Water resistance reaches 100 metres, practical for daily wear despite the timepiece's sport-luxury positioning.

One of the Hublot Big Bang Unico 'Usain Bolt' most distinctive features is the patented optical display positioned between 6 and 8 o'clock. Viewed head-on, the dial reads "6-5-8"—the date, month, and year of Bolt's historic 9.58-second 100-metre world record. Rotate the watch to a different angle, and the display transforms to reveal "9.58," creating an interactive tribute that resonates with collectors and fans alike. Limited to just 200 numbered pieces worldwide, scarcity amplifies demand among watch enthusiasts and Bolt memorabilia collectors.

Bolt's choice of his namesake Big Bang Unico reflects both personal investment in the design process and long-standing association with Hublot. The athlete's partnership with the Swiss manufacture spans years of public appearances and promotional collaborations, making this limited edition a natural extension of their relationship. Seeing Bolt wearing the watch in such a public setting—Wimbledon's Centre Court—reinforces its status as a functional sports chronograph, not merely a novelty collaboration.

The Hublot Big Bang Unico 'Usain Bolt' carries a retail price of $30,000 USD. On the secondary market, examples command strong premiums, typically ranging from $35,000 to $45,000 depending on condition and box/papers provenance. With only 200 pieces produced, availability remains tightly controlled, and waitlists at authorised dealers remain lengthy for unsigned inventory.

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