Rapper 50 Cent spotted wearing a Hublot

Rapper and entrepreneur 50 Cent recently shared imagery on Instagram wearing the Hublot Big Bang Unico Ref. 411.HX.1170.HX, a white ceramic sports chronograph that exemplifies the brand's commitment to in-house movement development and unconventional case engineering. The sighting captures the watch on the wrist against a backdrop of contemporary styling—a gray tailored suit, black cap, and white sneakers—positioning the chronograph as a luxury statement piece within streetwear-influenced fashion.

The Hublot Big Bang Unico Ref. 411.HX.1170.HX is built around the HUB1280 Unico, Hublot's proprietary automatic flyback chronograph calibre. This movement incorporates a classical column-wheel mechanism, a feature traditionally reserved for high-complication watches, delivering precise chronograph operation via a single pushbutton integrated flyback function. The calibre generates a 72-hour power reserve from its self-winding rotor, double the reserve of earlier Unico iterations. The case measures 45.5 mm in diameter and is machined entirely from white ceramic—a material that resists scratching, maintains its finish under daily wear, and presents a striking visual alternative to precious metals or steel. The matte black skeletonized dial reveals interior movement architecture, while the contrasting black-and-white rubber strap balances technical aesthetics with contemporary sportswear sensibilities.

The white ceramic Big Bang Unico occupies a distinct position within Hublot's sports-chronograph lineup. Unlike earlier titanium or steel Unico references, the ceramic iteration accentuates the in-house movement's visual complexity through skeletal finishing. The skeletonized dial—a hallmark of the Unico family since 2013—showcases the HUB1280's column wheel, balance wheel, and chronograph cam, making it a transparent window into mechanical engineering. Collectors regard this reference as a technical statement rather than a fashion accessory, despite its bold visual presence.

50 Cent has historically favored high-horsepower sports watches and bold case materials, positioning the Big Bang Unico within his established collector aesthetic. The chronograph's proprietary flyback mechanism and 72-hour reserve appeal to owners who prioritize technical specification over brand heritage alone. The white ceramic case underscores a willingness to embrace contemporary material innovation—a signature Hublot positioning that distinguishes its sports watches from competitors.

The Hublot Big Bang Unico Ref. 411.HX.1170.HX retailed at $25,200 USD. Current grey-market pricing reflects strong demand for ceramic sports chronographs, with examples typically trading between $22,000 and $28,000 depending on condition and box provenance. Waitlists at authorized retailers remain active, as the white ceramic configuration represents a limited production subset within the broader Unico family.