Tennis player Novak Djokovic spotted wearing a Hublot

Novak Djokovic stood on the Turin court at the Pala Alpitour arena having just secured his sixth Nitto ATP Finals crown, and on his wrist sat a Hublot Big Bang Meca-10 in blue ceramic, reference 414.EX.5123.RX. The choice was not accidental: Djokovic has been a Hublot brand ambassador since 2012, and the Meca-10 is among the most technically serious pieces in the Big Bang catalogue — a fitting companion for a champion collecting titles at a historic rate.

The Big Bang Meca-10 Ref. 414.EX.5123.RX houses the manufacture calibre HUB1201, a manually wound movement whose defining achievement is a 10-day power reserve delivered through a series-coupled multi-barrel architecture. The reserve level is read off a dedicated disc aperture positioned at 6 o'clock, making the remaining energy immediately legible at a glance. The 45 mm case is machined from blue ceramic — a material Hublot has refined over years of production — offering exceptional scratch resistance and a deep, saturated colour that reads differently under natural and artificial light. The skeletonised dial exposes the gear train and barrel stack, reinforcing the mechanical transparency that defines the Meca-10 concept, first introduced in 2015.

For collectors, the Meca-10 occupies a specific niche: it is a haute horlogerie complication delivered inside Big Bang's recognisable cushion case, appealing to enthusiasts who want genuine movement architecture rather than purely aesthetic skeletonisation. The blue ceramic execution is particularly sought after, as ceramic resists the micro-scratches that accumulate on titanium or steel references, preserving the finish over time. Production numbers are limited relative to more mainstream Big Bang variants, which sustains secondary market interest.

Djokovic's relationship with Hublot predates his most prolific Grand Slam-winning years, and the brand has released several co-branded limited editions celebrating his milestones. Wearing the Meca-10 at an ATP Finals ceremony — televised globally — rather than a more commercial quartz or simpler automatic underscores a deliberate narrative alignment between athletic endurance and mechanical stamina.

At retail, the Hublot Big Bang Meca-10 blue ceramic Ref. 414.EX.5123.RX is listed at approximately $25,900 USD. On the grey market, examples trade in a comparable range, rarely commanding significant premiums above retail — making it an accessible entry point into Hublot's higher complication tier for buyers who miss authorised dealer allocation.