Singer Nicky Jam spotted wearing a Audemars Piguet

Nicky Jam was recently spotted on stage during a concert appearance with an Audemars Piguet Royal Oak 41mm 18K Rose Gold on his wrist — a choice that speaks loudly about the piece's crossover appeal between serious horology and hip-hop and Latin music culture.

The reference in question, 15400OR.OO.1220OR.02, sits at the heart of the Royal Oak's modern evolution. Introduced in 2012, the 15400 series succeeded the long-running 15300 and brought the Royal Oak into a 41mm case diameter — a more contemporary proportion that resonated with a new generation of collectors without abandoning Gerald Genta's founding geometry. The rose gold variant features the signature integrated bracelet, tapisserie-patterned silver dial, and eight-sided bezel secured by exposed hexagonal screws, all executed in warm 18K rose gold. Powering the watch is AP's Calibre 3120, a robust 59-jewel automatic movement with a 22K gold rotor, 4Hz beat rate, and an impressive 60-hour power reserve — a movement AP developed entirely in-house and continues to use across core Royal Oak references.

From a collector's standpoint, the 15400OR occupies an important position. It was produced from 2012 until AP transitioned to the current 15500 series in 2019, giving it a defined production window that collectors find appealing. The rose gold version commands particular attention for its full-metal cohesion — case, bracelet, and dial all working in the same warm register — which makes it one of the more wearable precious-metal sports watches on the market.

Nicky Jam's affinity for luxury timepieces is well documented. The Puerto Rican-Colombian reggaeton icon — known globally for tracks like "X" and his Netflix autobiographical series — has cultivated a personal style that blends street credibility with genuine luxury sensibility. Wearing the Royal Oak on stage rather than backstage underlines the watch's durability and legibility under performance conditions.

At retail, the Audemars Piguet Royal Oak 15400OR.OO.1220OR.02 was listed at $50,500 before its discontinuation. On the secondary market, the reference continues to trade firmly, with grey-market prices consistently above retail — a testament to Royal Oak demand that shows no sign of softening.