Boxer Tyson Fury spotted wearing a Rolex

At the pre-fight press conference for Wilder vs. Fury II held in Las Vegas in February 2020, Tyson Fury sat behind the microphone in a Vegas Golden Knights satin bomber, hood up, sunglasses on — and on his wrist, a Rolex Day-Date 40 in 18K Everose gold with an olive green dial. The contrast between the relaxed streetwear and one of Rolex's most prestigious dress watches was quintessential Fury theatrics.

The Day-Date 40 reference 228235 was unveiled at Baselworld 2015 and officially released in 2016, enlarging the historic Day-Date case from 36mm to 40mm for the first time in the model's six-decade history. The case and President bracelet are crafted entirely in Rolex's proprietary 18K Everose gold alloy, an in-house formulation that resists fading over time. The fluted bezel — visible clearly in the image — is a hallmark of the Day-Date lineage dating back to 1956. Inside beats the calibre 3255, Rolex's high-precision in-house movement featuring a Chronergy escapement, 70-hour power reserve, and certified Superlative Chronometer status to ±2 seconds per day.

The olive green sunray dial with applied rose gold Roman numerals was created specifically to commemorate the Day-Date's 60th anniversary in 2016. It sits within a tight family of anniversary dials — chocolate, champagne, and olive — that collectors immediately recognised as special. The olive green variant in particular developed a strong secondary-market following due to its combination of an unusual colour and the prestigious President bracelet, making it one of the more liquid rose gold Day-Date configurations in the grey market.

Fury has long used high-horology as part of his public persona, frequently photographed with Rolex and AP pieces that underscore his transition from underdog to global superstar. The Day-Date — nicknamed 'the President's watch' since Dwight Eisenhower received one in 1956 — suits Fury's self-styled kingmaker narrative perfectly. Wearing it to the Wilder II presser, before arguably his finest professional performance, adds a memorable footnote to the reference's story.

At launch, the ref. 228235 with olive green dial carried a retail price of approximately $40,460. On the grey market, strong demand for the olive dial configuration has historically pushed prices above retail, with examples trading between $52,000 and $60,000 depending on condition and completeness of papers.