Watch Paparazzi

American football player Odell Beckham Jr spotted wearing Richard Mille

Odell Beckham Jr was recently photographed wearing the Richard Mille RM 011 'White Demon,' a flyback chronograph cased entirely in white ATZ (alumina toughened zirconia) ceramic and limited to just 30 examples worldwide. For a piece this scarce, public sightings are genuinely rare, making the appearance noteworthy beyond the usual celebrity watch-spotting circuit.

The Richard Mille RM 011 is the brand's flagship flyback chronograph, built around the in-house RMAC2 automatic movement — a skeletonized caliber offering flyback chronograph function, annual calendar, GMT, and a torque-controlled winding system visible through the openworked dial. The baseplate and bridges are machined from grade-5 titanium, and the movement is suspended within the case via a triaxial mounting system designed to absorb shock loads, a feature originally developed with Felipe Massa for Formula 1 racing. The RM 011 reference launched in 2007 and has since become one of the most technically referenced pieces in the modern luxury segment.

What separates the 'White Demon' from standard RM 011 production is the ATZ ceramic case. ATZ is approximately five times harder than stainless steel and dramatically more complex to manufacture than the more common NTPT carbon variants. The white colorway demands an even higher standard of surface finishing, as any machining flaw reads immediately against the monochromatic body. At 30 pieces, the 'White Demon' sits alongside the brand's most collectible limited runs — editions that rarely reach the open market and, when they do, command a sharp premium over list.

Odell Beckham Jr has built one of the most serious watch collections in professional sports, with a documented preference for Richard Mille references at the extreme end of rarity and complication. The 'White Demon' fits that pattern precisely — it is not a watch purchased for visibility alone, but one that requires specific knowledge to seek out and acquire.

On the secondary market, the Richard Mille RM 011 'White Demon' currently trades around $660,000 against an original list price of approximately $170,000 — a near 4x multiple that reflects both the 30-piece production ceiling and sustained collector demand for ceramic-cased RM 011 variants. For the grey market, that ratio is exceptional even by Richard Mille standards.