Watch Paparazzi

Entrepreneur Dan Bilzerian spotted wearing Audemars Piguet

Dan Bilzerian's Instagram feed is a curated showcase of excess, but his wrist choice here signals something more specific than mere flexing — the Audemars Piguet Royal Oak Offshore Chronograph LeBron James Edition is a genuine limited-production collector's piece, not simply an expensive watch. Bilzerian was spotted wearing reference 26210OI.OO.A109CR.01, a 44 mm sports chronograph produced in a strictly controlled run of 600 numbered examples.

Audemars Piguet developed the Royal Oak Offshore LeBron James Edition in close partnership with the basketball icon, and the design language reflects that collaboration with precision. The 44 mm case is constructed from forged carbon — a material AP pioneered in haute horlogerie applications — giving it a distinctive woven-fiber aesthetic under different lighting angles. Ceramic pushers and crown complement a burgundy-toned dial, a nod to James's Cleveland Cavaliers association at the time of the watch's release. The calibre 3126/3840 automatic chronograph movement beats at 21,600 vph, offers a 50-hour power reserve, and provides both a column-wheel mechanism and a peripheral oscillating weight, keeping the dial side unobstructed.

Within the Royal Oak Offshore family, athlete-edition references consistently attract serious collector attention. The Offshore platform itself dates to 1993, when Emmanuel Gueit's oversized reinterpretation of Gérald Genta's 1972 Royal Oak caused controversy inside AP before becoming one of the most commercially successful luxury sports watches ever made. Athlete collaborations — Shaquille O'Neal, LeBron James, Michael Schumacher — carry cultural cachet that transcends the standard limited-edition premium, particularly when the production ceiling sits below 1,000 pieces.

Bilzerian's affinity for high-complication, high-visibility timepieces is well documented. From Richard Mille tourbillons to bejeweled Rolexes, his collection skews toward watches that communicate status and rarity without apology. The AP Royal Oak Offshore LeBron Edition fits that profile while adding a layer of sporting legitimacy that distinguishes it from purely aesthetic pieces.

At a UK list price of approximately £35,000 — translating to roughly $44,000 USD at time of release — the reference 26210OI commanded a meaningful premium over standard Royal Oak Offshore Chronograph references. On the secondary market, clean examples with box and papers from reputable sellers regularly trade above retail, reflecting both the limited production and the enduring crossover appeal of the LeBron James name in luxury goods.